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Diwyani Vajpayee
THIS IS WHO SAYS
EVERYTHING IS
FIGUREOUTABLE
AND FIGURES OUT
Name:Diwyani
Role:|

Diwyani Vajpayee, Product Designer

Jack of all trades, master of fun.
Product designer
who builds in code

Designer by profession, engineer by degree, writer in the margins. Five years of solving problems that sit at the edge of brand and product, things that have to look right, work right, and mean something. The intersection of people who care and can build is where I want to be. I'm building towards that.

I designed and built this portfolio myself — same with this website.

If something made you curious, my inbox is open.

Tech Stack

Node.jsReactTypeScriptFigmaGitHubVercelClaude

Things I have built,
owned, and shipped.

Selected Work

Indian Healthy Snacking Summit
1.0 & 2.0
Creative direction, end-to-end
13,000+ surveyed
User Research
Brand Identity
Website
65-page report
Data Visualization
CASE STUDY →
IHSS · DVJ · 2026
From Zero to Summit
Brand IP · Research · Event · Two editions
→
Farmley.com Redesign
Sr. Visual Designer · owned end-to-end
47 days · brief to live MVP
UX
Brand system
Shopify build
· · ·
· · ·
CASE STUDY →
FARMLEY · DVJ · 2026
Farmley.com Redesign
D2C · House of brands · Shopify
→
Mito Health
Product Designer
4 core flows designed
UX Research
Onboarding Flow
iOS App Design
Health Plan Flow
· · ·
CASE STUDY →
MITO · DVJ · 2026
Designing for the Most Anxious Moment
10k Designers · Healthtech · iOS
→
Blinkit × Farmley Takeover
Executed Twice
Visual Designer
2× full page takeover
Brand Campaign
Page Design
Asset Production
· · ·
· · ·
CASE STUDY →
BLINKIT · DVJ · 2026
Six Seconds, Twenty Million Screens
Quick-commerce · Page takeover · Motion
→
Recipe Website
Designer + Developer
Side project · Learning in public
React
Tailwind
Supabase
Cursor
Claude
CASE STUDY →
RECIPE · DVJ · 2026
From Figma to a Live Product
Personal Project · Recipe Book
→

How I Think

  1. 01Learn on the go
    +
    00

    The best education happens in the middle of doing. Stay curious, ship often, adapt fast.

  2. 02Best things come out of iteration
    +
    00

    First versions are just starting points. The magic lives in the fifth or sixth pass.

  3. 03Taste is acquired over time
    +
    00

    You can't rush good judgment. Expose yourself to great work and let it sink in slowly.

  4. 04Writing makes you a better designer
    +
    00

    If you can't explain a decision in words, you probably haven't thought it through yet.

  5. 05Everything is figureoutable
    +
    00

    Given enough time and the right questions, no problem is too complex to untangle.

  6. 06Systems over surfaces
    +
    00

    A beautiful screen that breaks under edge cases is not good design. Build the logic first.

See all work →

Design Principles

How I think

  1. 01Learn on the go
  2. 02Best things come out of iteration
  3. 03Taste is acquired over time
  4. 04Writing makes you a better designer
  5. 05Everything is figureoutable
  6. 06Systems over surfaces